WhatsApp is testing a premium subscription, put it is mainly cosmetic
WhatsApp is testing a new subscription tier, similar to Instagram Plus and Snapchat+, that lets users pay for customized icons, themes, ringtones, and more. The paid plan’s features are largely cosmetic; users don’t get many additional functional features. WhatsApp Plus has been spotted by many users, including social media consultant Matt Navarra. The company confirmed the test to TechCrunch in a statement. “WhatsApp is testing a new, optional subscription called WhatsApp Plus, designed for users who want more ways to organize and personalize their experience,” a Meta spokesperson said. “Premium features include expanded pinned chats, custom lists, new chat themes, and more. We’re starting with a small test to gather feedback and ensure we’re building something…