Calm launches standalone iOS app for sleep support
Calm is launching a new standalone app for more personalized sleep support, the company announced on Tuesday. The new Calm Sleep app is available on iOS and is designed to help people wind down, sleep better, and wake up refreshed, Calm says. The app features Calm’s content with new features designed to help users reach their sleep goals. Calm Sleep starts by getting people to complete a short onboarding questionnaire. The app then creates a personalized sleep plan, including recommended content and daily tasks designed to improve sleep, focusing on areas such as digital hygiene, exercise, stress reduction, and sleep environment. Calm Sleep features a “sleep readiness” bar that increases as users complete tasks throughout the day. The company says this bar offers a…